The majority of players made camp then enjoyed an afternoon of quad biking and rage carting. Trade stalls were on site selling the latest gear and Heart of England provided food and drinks via its mobile catering unit.

Later, the traditional players party got underway, which besides lots of drinking, included two live local bands and a paintball eating competition.

The ‘Caspian Pipeline’ paintball competition took place the following day with around 700 players.

Web Forums reviews said:

‘Immediately impressed with the venue’ Alcoshock – Ringer Patrol Forum

‘Excellent venue…’ ‘I don’t think they can better this one’ Michael from Camberley – Ringer Patrol Forum

No Job too Large...

Coventry-based Agco wanted to impress their Massey Ferguson national dealer network with their new product range prior to the full launch at the internationally-renowned Smithfield Show. To host the sneak preview they chose the Heart of England Conference & Events Centre near Meriden, as it was able to provide unrivalled access for large vehicles coupled with the perfect rural setting.

Over 100 key dealers travelled from all over the country to be wined and dined and see a series of presentations for the new range, including live action demonstrations of the vehicles including a combine harvester and a dramatic reveal of three new tractors – all in the same room as the conference.

Delegates would have been forgiven for thinking it was a case of ‘smoke & mirrors’; however, the reality was there was a significant input from Heart of England’s on-site Audio Visual team, who used state-of-the art sound, light, theatrical and smoke effects, coupled with live video links to create a truly memorable experience.

Glittering Evening...

When Birmingham’s leading commercial radio station, BRMB, decided to celebrate 30 years of broadcasting, there was only one place to head – Heart of England Conference & Events Centre near Meriden...

The stars were certainly out on the night, with chart-topper Daniel Bedingfield weaving his vocal magic for 250 specially-invited guests, followed by one of the first opportunities to see Westlife perform their Rat Pack tribute live.

Amongst the appreciative audience were UB40, Birmingham City Manager, Steve Bruce, and X-Factor judge, Louis Walsh, as well as representatives from all of the major companies in the area.

Ironically, history nearly repeated itself, with a major power failure threatening to disrupt proceedings, just as it had done thirty years previously, with the miner’s strike biting hard during the station’s launch day.

In the true spirit of the entertainment business, the show did go on thanks to back-up generators and a ‘spark’ who could work miracles – the guests were none-the-wiser, and an unforgettable evening was had by all.

The concept for the evening was to take guests through a journey in time, reflecting the old BRMB of 1974 and championing the new look BRMB of the present day. In order to achieve this unique time-travelling experience, guests were ushered into a specially erected marquee, where reception drinks included Babycham and Snowballs and a cheesy 70’s disco was were accompanied by an equally cheesy buffet with quiche, quavers and sausages on sticks.

Guests also had the opportunity to rub shoulders and have their pictures taken with Rod Stewart, Elton John and David Bowie – okay, well they were some of the best look-alikes in the country.

As guests were starting to wonder if this was it – they were ushered into the main function hall by Breakfast Show Presenter, Elliott Webb. An immaculate stage set and state-of-the-art light and sound created the ultimate party experience, this was accompanied by fabulous food, fine wines and top class entertainment.

Spooktacular...

Our ‘Spooktacular’ Halloween events are renowned for their innovative themes and are genuinely hair-raising! See the attached clip for a truly spooktacular experience… Why not book in for this year’s ‘Big Top of Terror’ theme? Or let us bring a themed event to you… 

Click here for more information...

Or click here to take a look at our previous spooktacular experiences...

Discovery Channel Roadshows...

We produced an impressive tropical jungle village to take on the road to raise awareness of the new Animal Planet Channel. This hands-on attraction successfully drew in huge crowds over a 4 week tour, creating a lasting impression of the brand. Our creative and technical team provided the concept, equipment, staff, logistics and management of the tour.

Christmas Awards Dinner...

• 800 Guests
• ICC – Birmingham

This was one of our first projects for Peugeot.

We supplied a wide range of equipment and services including:

• Extensive Lighting Specification
• PA System
• Theming
• Entertainment
• Large Projection Screen

Product Launches...

Fundays...

2007 saw the NEC choose Heart of England for a nineth year running, to play host to their family funday. This is probably the largest Funday the group produce with over 3000 guests. We supply all of the equipment necessary to deliver an exciting and safe event.

This year we organised a fantastic jungle safari adventure complete with intrepid explorers, savages and even King Kong made an appearance!

In the past some examples of what we have supplied include:

Full site facilities:

» Toilets » Power and distribution » Security

» Marquees » Signage » Waste control

» Archery » Quad bikes » Abseiling and climbing tower » Bungee run » Motorbike Display Team » Play trailer » Dressage Display

» Face painters » Street performers » Band » Compere » Surf simulator » Trampolines

Allied Domecq

Two-year campaign to over 500 venues!

Allied Domecq contacted MVL after seeing the promotional vehicles we produced for Bass. Their brief was to raise the profile of their family-friendly public houses.

Working together, MVL and Allied Domecq developed a national campaign featuring a promotional vehicle which we named the Wacky Wagon. MVL recommended an articulated vehicle to best suit the client's needs.

MVL managed the entire project from sourcing the vehicle through to graphic design and vehicle rebuild. The Wacky Wagon was fitted with CCTV, lighting and furnished as a children's play centre. The design was specified in detail to meet all Health and Safety regulations.

MVL then managed the day-to-day running of the vehicle in a two-year campaign which saw it visit more than 500 venues throughout the UK .

 Bass...

“Heart of England were extremely enthusiastic and could meet every need we highlighted. The house managers were on a bit of a low, and went away feeling highly inspired to take the company forward.”

Mitsubishi...

“A big thank you to all the staff for organising such a day of activities – go-karting, quad-biking, off-roading, jousting, bucking broncos followed by an evening mediaeval banquet complete with jesters, castle set and entertainment. Heart of England had that special edge – they were original, creative, flexible and grasped exactly what we were looking for. They were a pleasure to work with, we were impressed by all the organisation. They took on everything so there was no stress or strain our end. We had a fantastic day and were inundated with letters of thanks from staff. "

Fundays...

I didn't get the chance to say goodbye - thanks so much for all your help with the Cocklear fun day event and it was great staying the new country house accomodation.

Jaideep

Thank you so much for the great event.  It was a pleasure working for you and your team and I sincerely hjope we can do it again. 

Kindest regards,

Sue, Concept Meetings & Incentives

Maria, the family fun day was fab!

We are getting fantastic feedback from the 723 Staff who attended (disappointing in itself, but marvellous considering the weather conditions!), and those who didn't attend (mostly because they couldn't BELIEVE for a second that it would go ahead!)are now regretting their decision, as they listen to the stories of the brave souls who came, and thoroughly enjoyed it (one die-hard said it was the best ever!) Please do thank ALL the guys for their brilliant efforts, and Well Done you!

Mikey, NEC Group

Kid's Parties...

Just a note to say thank you for Georgia’s party on 20 th May. She had a brilliant time. The food was lovely and the staff were great – really helpful. Nothing was too much trouble.

We will definitely be booking more parties in the future.

Thanks again

Kirstie Griffin

I just wanted to say thank you for the boys' birthday party on Sunday.  Everything was brilliant and the boys and guests all had a great time.  The buffet was fabulous - just what we wanted!  Thank you very much again,

Caroline, Vince, Declan & Kristian McCullagh

Thanks you for making Hollie-Mae and Bo's birthday fantastic. I'm sure it would not have gone so well without all the effort you put in.  The extra effort you put in was beyond the call of duty and we are especially grateful.  Many thanks,

Lisa & Matthew Gallagher

Weddings...

To Maria and all at Heart of England, thank you for making the 26th May the perfect and special day for our wedding. The day was fabulous and everyone really enjoyed themselves and the service that was provided.

Dimple and Kirit

 Just to say a big thank you to all the staff at Heart of England, who worked tirelessly to make our wedding day so special.  All our guests commented on the great venue, atmosphere and food.  It was certainly a day we will never forget! 

Thank you, Gavin & Kim.